PR Fish Bowl

Crenshaw Communications, PR Fish Bowl, public relations • July 31, 2012

So You Want to Work in Luxury Goods PR

by guest blogger sodelba alfaro So You Want to Work in Luxury Goods PR Although it would seem counter-intuitive, now is actually a good time to be handling PR for a luxury brand. Fueled by increasing demand in China, luxury goods makers are resisting the global economic slowdown and gaining large profits with the sales […]

Crenshaw Communications, PR Fish Bowl, public relations • July 26, 2012

Universal Truths About Pitching PR Clients

Right now, we’re waiting to hear whether we have won some new clients pitched in competitive presentations over the last 90 days. Granted, we may not win them all, but whatever the outcome, I am proud of our efforts and have decided to dissect the reasons why I feel so confident. These are my personal […]

Crenshaw Communications, PR Fish Bowl, public relations, time management • July 23, 2012

PR Internship Dos And Don’ts

by guest blogger Lauren Silverman In PR, tangible experience is just as important as classroom experience (if not more). Real-world opportunities build skills and provide an integral part of any career path. It is important to know at the outset that internships are a two-way street and it’s the intern’s responsibility to maximize the experience. […]

Crenshaw Communications, PR Fish Bowl, public relations • July 19, 2012

Do We All Have Nomophobia?

Last summer on a bike trip through Montreal, my Blackberry was accidentally drenched in sunscreen. The little keypad just oozed off and you could see oil inside the screen. It was messy and sad and caused me to sweat and hyperventilate at the thought of how long I might be without a phone. Now that […]

Crenshaw Communications, PR Fish Bowl, public relations • July 13, 2012

Who I Follow On Twitter And Why

by guest blogger Claire Shriver Celebrity gossip, daily news, pictures of your friends—Twitter has it all. As a college student and PR intern who enjoys reading and writing in 140 characters or less, I’ve found Twitter to be the ideal location for new and (for the most part) accurate information when I want it, where […]

Crenshaw Communications, PR Fish Bowl, public relations, time management • July 9, 2012

Managing Your Managers In An Agency Environment

by guest blogger Lauren Silverman In PR, it’s not uncommon to wear a few hats over the course of the day; one minute you’re a writer, the next an event organizer, and you’re always a juggler. Balancing work for multiple clients and managers requires not only the right organizational skills, but good communication with higher-ups. […]

Crenshaw Communications, PR Fish Bowl, public relations • July 9, 2012

Personal Opinion And The Slippery Slope

I received an email this morning from a casual business contact that got me thinking about a lesson I learned many moons ago from a very senior public relations agency professional. It has stuck with me through the years. The business contact’s email commented on a recent political development and how tremendous it is for […]

PR Fish Bowl • July 3, 2012

Reflections On Working With International Clients

In PR, and any business, really, adding a client or two outside of the U.S. underscores your reach as an agency, and, importantly, it can open the door to other potential new business leads. But first, PR pros must understand that there are legitimate differences involved. Here are tips for working with a company outside […]

Crenshaw Communications, PR Fish Bowl, public relations • June 28, 2012

Where Were You When You Heard The News?

Quick, do you remember how you got the news about: The space shuttle Challenger crash? The OJ not-guilty verdict? 9/11? The killing of Osama bin Laden? The Supreme Court ruling on Obamacare? I think you will find that, like me, you received word of each of these landmark news events in a different way owing […]