PR Fish Bowl

Crenshaw Communications, PR Fish Bowl, public relations • November 23, 2012

Can Thanksgiving Use Some Good PR?

Is it just me, or is Thanksgiving experiencing a kind of image problem that could use some shiny new PR? I’m not talking about the dinner – no one can tarnish turkey and trimmings. I mean the commercial encroachment that has turned it into “Thanks for giving up your holiday to shop obsessively!” Some retailers […]

Crenshaw Communications, PR Fish Bowl, public relations • November 21, 2012

More Productive PR Meetings

There has been some buzz lately about the “walking meeting”. While not a new phenomenon, (Aristotle was said to have walked with his students as he taught) the most recent iteration is said to enable groups to be more productive and creative. While enjoying physical activity that energizes, group members are more alert and experiencing […]

Crenshaw Communications, PR Fish Bowl, public relations • November 16, 2012

This Thanksgiving PR Pros Are Thankful For…

By guest blogger Sodelba Alfaro This time of year, we are all thankful for the usual blessings of family, friends, rewarding work and good health. This year however, many of us are grateful we survived both Hurricane Sandy and the November elections. But on a lighter note, our team wanted to use the occasion to […]

Crenshaw Communications, PR Fish Bowl, public relations • November 13, 2012

How To Report To Multiple Managers

Ever feel like you have five different people talking to you at once and no clue whom to answer first? At the busy PR firm where I work as an intern, I answer to three or four account managers. And while we could look at the negatives – Am I going to disappoint someone? Have […]

Crenshaw Communications, PR Fish Bowl, public relations • November 8, 2012

This Is Not A Grammar Error: Is Your PR Firm Doing Good?

As the east digs out of dueling storm systems, Veteran’s Day will be upon us, followed by Thanksgiving and the holiday season. Each provides a unique opportunity for PR companies (and all businesses) to dig deep and find ways to give. It is often easiest to write a check, and in 2011 Americans did, to […]

creativity, Crenshaw Communications, PR Fish Bowl, public relations • November 6, 2012

PR Pros, To Newsjack Or Not To Newsjack?

Sometimes the lines are clear as day. A story hits, and hits hard, and you have a client with an ancillary message that meshes perfectly. Last year, as unemployment was peaking, and new grads were facing an uncertain job market, we mounted an unlikely, and therefore newsworthy, job search on behalf of a client. It […]

Crenshaw Communications, PR Fish Bowl, public relations • November 5, 2012

PR Dispatches From The Storm (Hurricane Sandy)

When a weather disaster like Hurricane Sandy strikes, our first thoughts are for safety. Priorities then shift to getting back to business. But how? We are, quite literally, powerless. A physical office may not be critical in the digital age, but electricity, server access, water, and light are pretty important. Day 0: Storm warnings. We’ve had plenty of […]

Crenshaw Communications, PR Fish Bowl, public relations • October 26, 2012

PR Tricks & Treats

For every pitch that’s exciting and enjoyable, there’s one that’s a horror story. For every media contact who’s an angel, there’s one who’s dark and intimidating. For every colleague or supervisor who nurtures, there is one who tortures. As Halloween approaches, here are a few favorite examples of ways we have been delighted by “treats” […]

Crenshaw Communications, PR Fish Bowl, public relations • October 23, 2012

Social Media Must-Haves (for first-time PR clients)

Behind every great company is a great social media plan. I’m being slightly facetious, but there’s no denying the importance of a strong digital, as well as traditional, PR strategy. The two are complementary, and for first-time PR clients, there are definitely some must-have elements we recommend when implementing a new social media plan. Twitter- […]